Virtex Apps, LLC history/mission:
Virtex Apps created Virtex Arena, a mobile app enabling fans at sporting events and concerts to compete in stadium-wide augmented reality experiences. During half-time or other breaks in the event, a new virtual competition is started which fans can see on the field/court/stage with their own ...
Virtex Apps has just announced a partnership with Minor League Baseball team the Ottawa Champions. This comes after the augmented reality app’s initial Super Bowl debut in Minneapolis earlier this year and a run of MLB games with the newest baseball update. The first public launch of this partnership for a game is Tuesday, June 19th at RCGT Park in Ottawa, Ontario.
Virtex Arena enables fans to compete in easy-to-learn, stadium-wide AR games during downtime at live sporting events. The current baseball version has a hitting game and a catching game in which fans can collectively participate and compete against each other in between innings or other breaks in the action. The virtual games take place on the actual field, and every fan sees the action from their own perspective, anywhere in the stadium. The games also progress throughout the sporting event, keeping track of both team and individual scores.
The Champions, founded as a team in 2015, have already managed to secure their first League Championship in 2016. As strong community partners and fan advocates, the team and its management are eager to find new ways to make baseball fun for all ages and to give new opportunities for their fan community to engage.
“It’s exciting to find eager partners who saw the power of what Virtex Arena can do to enrich the game experience,” says Virtex founder and CEO Jeff Green. “Together we’re looking forward to engaging fans in an entirely new way.”